Yessica Deira — Tea Bags
The reason that brands are on packaging multiple times is to repeat purchases, the brand loyalty and willingness to pay a premium for reputation. Tea packages give an organic feeling when looking at them. It enhances the health of the earth, plant, human and planet seen as one. Although, tea coming from pre-packed bags is mostly less healthy than loose tea leaves. If the optional form is visible through the container, the particular form doesn’t need to be included in the statement.”
HOW TO FIT IN
Tea packages get usually designed in the same kind of way, I figured out why people design it in this way and what the limits are in designing a small package like that. It has to do with a few restrictions that are for every food or drink product in the world. Most of the typefaces used are serif typefaces. The designers give the packages an organic feel. It’s only in a few (21th century brands) packages that they use sans-serif type. In the case of flavored teas with single names, the tea type should be included in the name of the tea so as to guide the customer (in addition to the color scheme) and satisfy the packaging requirements for a good Identity Statement. For example, “Almond” should be named “Almond Black Tea”. The colors on tea packages are based on the fruit/spices that contain the bags. All the brands use slightly the same colorscheme. Emphasizing wellness and warmth when looking at the package. I found out that the identity name is always the biggest type and can not be placed in a weird angle. All the text is centered, as well as in the front as in the back. The brand name is on top, followed by the name of tea taste.